Real
estate web design
Most
important factor for a good website is to mention the truly useful
information. A real estate website targets some particular viewers
who keep interest on real estate business, selling and buying of
properties. A real estate website should contain much information
such as property availability, mortgage, selling, buying, loan,
insurance, legal issue solutions etc. The write-ups should be well
versed and understandable. The contents should be straight forward
manner. A good website must be found by search engines, so that
people can find putting relevant keywords and hit your site easily.
A good real estate website attracts and keeps users interactive.
Typical
Scenarios
Each
real estate website design is individual and must be tailored
to the purpose intended. No site is similar to another one. All
unique sites are different with their volume, type of the activities,
continuity and cost of the site. The maintenance cost is also an
additional budget for the site as long it continues. A real estate
website needs to be updated with the change of business status,
price, benefits, discounts offered by the company etc. to attract
customers. Customers must have anxiety to know the present status
or offers declared by the company and they will hit the site.
Website
design:
The
website design is an art. The visualization and technical incorporation
make a site perfect shape. The layout and graphics in the website
should represent the philosophy, and nature of the company. Specially,
a real estate website provides information related to property business,
property marketing, and association information like to bank, finance,
insurance, legal, policy etc.
Technical
supports for making of a website. The basic language is used for
website development is html (Hyper Text Markup Language). Besides
that, html editors, web browsers, scripts, graphics tools are required
for website development. Using a web-editor you can create simple
websites with text and graphics files.
Graphics:
Graphics tools are used for manipulation of images and slicing those
to apply in the web pages. Using Photoshop, Flash, Corel draw tools,
the images can be created in different compatible formats such as
JPEG, GIF animation, GIF images, TIF, etc. The background color,
color pattern, logo can be manipulated using these tools. The links
from the site should be given to the reference pages. And a link
back option should be given from the linked pages also.
Contents:
The
real estate website design
content should be written by a professional writer under supervision
of the company portfolios. The basic concept should be given to
the writer for a draft and can be added and modified by the different
professionals from different sections like company directors, legal
officer, business strategy team, research and survey division, public
relation department etc.
Generally,
a website design is done based on the requirements and the type
of website. The static websites contain contents and graphics without
dynamic entries. Dynamic websites are interactive as well as database
linked. Websites are developed using CGI forms and scripts, image
maps, designing graphics, adding multimedia, graphics tools in expert
level of development. Frames, html, transparent GIF images, change
background color or pattern, flash design are required in advance
level of development
Sections:
The
website should be designed with sections such as Log in, Log out,
Email services, Search box, Commercial, Communication, Contents,
Blog, and Forum etc.
Target
audience:
Before going to design the website, the developer and content writers
should know about the readership. You need to know what level of
viewers would hit the site from different locations of world.
Commercial
section:
The advertisements come to the commercial section and flash relevant
advertisements, which help the viewer to know additional knowledge
on different accessories of real estate.
Contacts:
Give
the companys address, telephone numbers, email IDs, fax numbers
and approaching road map in the website. If the company is located
near to any landmark, you can add an additional guide to the viewer.
You can mention the email IDs separately (with link to mail browser)
for a convenience
Profile:
The company profile should be textual information as well as graphical
illustrations like history, achievements, growth rate, employee
strength, technical setup, infrastructure, company network, and
customer range etc.
Services:
The website must contain your service standard, quality, typical
methodology, procedures followed in your company, how different
your company from other companies.
Infrastructures:
Give a brief on your company infrastructure such as office premises,
communication systems provided, other branches of your company etc.
Professional
Quality:
The
quality of the real estate website should be standard one, so that
it can convince to all people around the world. Web pages are accessible
to many users those should be compatibility with different browsers
as possible.
Search
Engine:
The
search engine optimization defines some useful keywords that will
be used by any body in search engine. The website URL will be listed
when the site name or keyword is searched by search engines.
Tips:
Some
important relevant website addresses should be linked with the site.
Links should be given from the specific spots on a page. The permission
of links can be defined to the visitors and the regular users separately.
An automatically redirect to you can also be given. Keep updating
the technical stuff in the site for faster loading in any browsers.
Web banners can be mounted in particular frames. You can protect
your website contents by mentioning copyright act and applying technical
security system to your website.
Avoid distractions.
Don not designs with so many pop-up windows to avoid wastage of
time and space.
Use proper colors or simple backgrounds to make the text readable.
Make the readable text size.
Do not give underline words, if not linked.
Avoid case sensitive entering into entry boxes.
Do not make pages too wide to avoid horizontal scrolling.
Use a spelling checker on the content before a peer review as well
as before publishing.
Avoid clutter.
Avoid too many flashy multimedia ruin in the website site.
Put your contact information and link it from every page.
Put navigation tools bar on every page, so that user can go back
to the home page from every page.
Display popup with window explains more on mouse over on the button.
Make links underlined or bold.
Test all links
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