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Submission tips for search engines and directories. Submitting your website to search engines may seem to be an easy task but it is not all that simple. Most website owners tend to overlook small details, while submitting their sites, which makes all the difference in your site getting well indexed or not getting indexed at all. Most importantly your approach to search engine submission and directory submission cannot be the same. Tough it is a common practice to submit the website in the same manner in all these places. This perhaps is a result of the misconception that search engines and directories are internet business online one and the same thing. So let us first clear out any misconceptions that you may have regarding the two. The search engines are programs which search the entire web network, consisting of websites and web pages, to find out the most relevant pages which are about the search term in question. The search engines have two components through which they conduct searches, the first one being a program called spiders or crawlers which constantly keep scanning the web for information available on it, and the second tool called indexer indexes the websites found by the spiders for the key terms and creates a database for the same. The popular search engines are Google and Overture. A directory on the other hand is a place where the websites get themselves listed so it does not use any spiders to retrieve information from the entire web network. When one puts in a key term to search in a directory search such as yahoo search, the directory will display a list of relevant websites which are there in its database. Websites which may be relevant but have not been submitted to the directory will not feature in the search results. The directories are based on categories and you need to make your submission under the most appropriate category. The search engines lay stress on the information contained in the content, headings and the title and Meta tags. While the directory will simply go by the description of the site you have submitted with them and the category and subcategory under which you have made the submissions. Known that you are clear about how different the two are and how differently the two work, you would realize the importance of adopting different submission strategies for each of these. First, we shall start with search engine submissions. With search engines the most important aspect is keywords and you need to develop a full fledged strategy to use the keywords in crucial and significant places on your website. You must include the key word in your title and meta tags, headings and also in alt tags used for graphics, and most importantly use them in the text on the pages. The search engines carry out indexing on the basis of the HTML design, the keyword density, key word relevance and keyword placement. So you must submit all your web pages separately, while for directory submissions submit your home page or some of the important pages only. With search engines try not to make too many submissions at the same time, you can submit up to seven pages at a time and then return back after a day to submit the next lot. And the same webpage should not be resubmitted for a few months even if you have any changes on the page, as doing this will invite spam penalty. When submitting with a directory start with your home page submission and wait for it to get accepted, and then you can proceed to submit some of your other top priority pages. When you submit either to a search engine of to a directory your site does not get indexed or listed instantly, you will have to wait for some time internet business online before your site starts showing up in the search results. This waiting time is known as the lead time. So accordingly during this time you may not see any results of your efforts in the traffic log sheets of your website. Once you have made a presence on these search engines and directories you can make use of site reporting software to see the results of the submissions. This software will provide you with the statistics which will help you to improve your online business performance. One of the most talked about software in this field is webtrends. With the use of such software you will be able to monitor the results of the SEO strategies in your site statistics with details like when was your site surfed, on which browser, and from where the traffic comes in and so on. This data could be of great help when you want to make any changes to your website. You may need to resubmit your site on a periodic basis as with most search engines the relevancy rules and strategies keep changing. Those businesses which use SEO as the main internet business online marketing method to promote their site use the method of submitting, monitoring the results and then making changes. The process goes on continuously to achieve the desired results with the market scenario changing too often. But it is still advised that you must make repeated submissions only when you have made some significant changes to the webpage of when the web page is thrown out of the index. While with directories you do not need to resubmit once it has been indexed unless of course there is some drastic change in your site. On the search engines if you want to check internet business online whether your site has been indexed you can test it by going to the search engine and conducting a search be entering the under mentioned text, which is different for each search engine. For Google type in site: domain.com domain.com, for AltaVista type in url: domain.com, for fast search type in url.all:www.domain.com. In each of these you will have to replace domain with your website name. If your site has been indexed it will show up in the result. That is a just about all what you need to know when making search engine and directory submissions.
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